Box Components is originally a BMX brand. However, they've been producing bike components for mountain bikes for several years as well now. Since early 2017, there's the Box One groupset which has shaken up the big names like Shimano and Sram. A unique shifter design has certainly set them apart from the masses. The engineers at Box Components are undoubtedly working hard to be competitive with the established order in other areas of mountain biking as well right now.